I quite by accident stumbled across some notes I took when I read Seth Godin’s 2002 book Survival Is Not Enough today. This quote seems worth repeating:

The difference between a penguin and your company is simple: while you both evolved to the point where you could succeed, the penguin continues to evolve and your company tries desperately not to.

Your organization, unlike the penguin, is built on the fiction that someone is in charge, that the world is stable, that you get to choose what happens next.

Are you and your organization REALLY doing what you need to be doing right now?