What Is the ROI of Your Culture?
Quick poll: do these statements accurately describe your organization? We have close to 100% employee engagement (as in your people literally couldn’t imagine working anywhere else) We charge more than our compet ...
Monthly Archives: October 2015
What If There Were 100 Million Millennials? (Because There Are)
Warning: this is a fairly long post that delves into numbers somewhat deeply. But here's the good news: I've got some surprising revelations about the size of the different generations, so be patient and read through to ...
Generational Differences Are Real
It doesn't take a lot of searching on the web to find essays, posts, and articles that declare generational differences a big lie. Many of them center around Millennials, particularly because that generation has been cov ...
When Should You Change Tradition?
I spoke this week to a group of leaders from organizations that value "tradition" quite highly. I, of course, was talking about some of the big changes in society (social media, the Millennials, decline of traditional ma ...
The Four Trends That Shaped the Millennials
I spoke this week at the Direct Marketing Association's annual meeting--twice actually: I did a "book club" session on When Millennials Take Over, and then I had a concurrent session on "What the Experienced Marketer Can ...
Why Successful Companies Are Okay with People Leaving
This post appeared originally on the Switch and Shift blog. It is a commonly accepted truth that having people leave your organization (voluntarily or involuntarily) is a bad thing. At best, people would consider it a ...
Every Culture Has A Base
As I discussed recently, a lot of organizations like to focus on core values when it comes to defining their culture. Most core value lists are frustratingly generic and, in my opinion, do a poor job in actually driving ...