The Myth of Generation Z
I see a lot written these days about this mysterious new generation that follows the Millennials, often called Generation Z. Yes, just when you thought you had figured out the “kids these days,” now you have to start all ...
Category: Inclusion and Diversity
The Myth of Millennial Job-Hopping
I talk to a lot of people who worry about retaining Millennial employees. They are concerned that Millennials don't want to stay in any one job for long--that they will jump to a new job in a matter of months or just a y ...
The Four Trends That Shaped the Millennials
I spoke this week at the Direct Marketing Association's annual meeting--twice actually: I did a "book club" session on When Millennials Take Over, and then I had a concurrent session on "What the Experienced Marketer Can ...
Getting Serious About Authenticity
It is with some sadness that I acknowledge that "authenticity" is a buzzword. If you google "authenticity at work," you'll find that most of the posts on the first page are offering the COUNTER-point--that authenticity i ...
Be Relevant to Your Future Workforce
At conferences, I frequently take part in conversations around diversity, which often drift toward the need to provide a "business case" for diversity. While the concept of a business case is certainly fine--we should al ...
Figuring Out the Millennials as Consumers
Everybody wants to figure out the Millennials. There are a lot of reasons, but more and more it's coming down to purely mercenary ones. Since the Millennials are the largest generation ever, they are ultimately going to ...
What Makes a Good Team?
It's not a random collection of your "best" people. We tend to think that putting the smartest, most capable people together on a team is the best decision, but some research I saw reported in the New York Times says oth ...
How to Go About Choosing a Luxury Watch?
We all are highly receptive to the word luxury- luxury cars, luxury house, luxury vacations. All of these come attached to visions of instant status recognition and high-end quality. Included in these sought after luxury ...
Taking Generations to the Next Level
I speak on the topic of Generational Diversity frequently. In fact, I'm talking to a group of HR folks in Lancaster, PA on Tuesday on the topic. And I enjoy it. I know I'm a bit of a geek about it, but I like talking abo ...
Culture Is Constantly Negotiated
As I mentioned in last week's post, Maddie and I spoke last week to some very different audiences--one made up of technology folks from some very large, global companies, and the other made up of mostly association execu ...